Category: Mobile Marketing

When most people think of advertising, they tend to think in more traditional terms of the word. This is natural, given that technology has advanced very rapidly in the past ten years, and most people can’t keep up with it as much as they’d like. While this technological advance has been going on, however, some…

One of the major differences between mobile marketing and other forms is that it’s considered a form of user-controlled media. What this means is that mobile media is entirely based on an opt-in scheme. With other forms of advertising, customers usually don’t have much of a choice about whether or not the advertising is going…

While this is not the most popular form of mobile marketing in the United States by a long shot, the popularity of marketing via text message or SMS is so strong that it’s definitely worth a mention. There are companies in the United States that do engage in mobile marketing through texting as well, but…

What if you could combine the very best of television advertising with a smartphone? Many companies are looking into doing just this, by developing what can only be called a cell phone commercial. The basic tenants of this are exactly what they sound like – a video clip is sent to a customer’s cell phone,…

Many people who own cell phones surf the Internet using them. Smartphones are no doubt the best arena to be surfing the web in, but the truth of the matter is that even the simplest cell phone these days likely has Internet capabilities. With this in mind, remember that more and more people are sitting…

Smartphones have become a ubiquitous part of daily life, particularly for the younger set. Those of us who remember when cell phones first came out, roughly the size of a brick and just as heavy might be a bit bemused by the latest advances in technology. Nowadays, it seems as though the latest smartphones can…

Mobile marketing is becoming more and more popular among business owners and this trend is not going away. Everywhere you turn you see people on their smart phones and mobile devices. As a business owner, you want to make sure you are taking advantage of this growing trend so that you can connect with new…

More traditional forms of mobile marketing might involve strapping an advertisement to the back of a van and driving around. Thankfully due to the relentless drive of technology startups and others companies can now work with more advanced methods of getting the message out to their customers in a mobile manner. Text message advertising is…

Keeping track of the many different ways that companies can market their products and brands in the modern age is getting more and more difficult. It’s getting to the point where there is no conceivable shortage of ways to market your products, but the bigger problem is that there’s so many ways that figuring out…

One of the newest ways of mobile marketing is through a device known as Bluetooth. If you’re not familiar with Bluetooth, it’s time to get out from under the rock and back on top of the mountain of advertising. Bluetooth is a method of transmitting wireless information from one device to another. If you’ve ever…