Category: Online Biz Tips

  • Benefits of Wholesale Online Business

    Now you have made the decision that you want to get into the wholesale marketing business, it is now time to start making some money, this is great as it is one of the fastest growing industries on the net, actually it is one of the fastest growing industries period.

    So, what have you decided to sell? Have you figured this part out yet?, or are you still up in the air with this one? There are some very important things to consider when going into wholesale Internet marketing, capital is a huge issue, but the biggest issue seems to be the storage and product capacity problems.

    Do your research first and gather all the information you can, try to find out what seems to be working for other people who are working in the same kind of business.

    Have you ever considered selling a product that people collect?

    What about sports cards? This is a very big market, and you could easily find some storage space in even a modest sized home for the product to be shipped in mass quantity. This is a market that is really taking off; there are people in every walk of life that collects these sports cards. From football cards to baseball cards the product is still the same, small and easy to store until it is sold and shipped. You see the problem with choosing a large-scale item such as clothing, or stereo equipment, means that you will need adequate space to store it until you ship it.

    If you are just starting out, renting a storage space for the product makes for a certain drop in your profits. Not to mention the insurance you will want to take out to keep you and your wholesalers business safe, in the event of fire or theft.

    This is why smaller items that are still popular may be the best bet for positive results and a chance to keep all of your profits. The option is there for the wholesaler to keep the product at their storage facility until the sale is final, and it is even possible for them to ship the item to the customer saving you the trouble.

    The major problem with this is, everything that the wholesaler has to do such as storing and shipping the items eats away at your profits. If they store it, they will charge you for the use of space. and if they ship it for you, they will ship it the way they want to regardless if that ends up costing you more, either way it matters not to them.

    This is because it will come out of your share in the end. This then takes you from a legitimate business partner to a simple run of the mill salesperson without most of the perks. When starting your wholesale marketing business maybe it really is better to think small.

  • The Transformation of Marketing

    Let’s take a quick stroll through the world of marketing to see what it was, what it became and what it now is…

    Era 1 – newspaper, magazines, radio broadcasts, direct mail, telemarketing, cold calling, television, infomercials…

    Era 2 – websites, banner ads, reciprocal links, ezine publishing, search engine optimization, pay-per-click, opt-in email, blogs…

    Enter

    Era 3 – marketing via podcasts?

    Similar to the concept of opt-in email, podcasting takes full advantage of technology in reaching a pre-qualified, self-selected audience that craves the information and expertise a podcaster provides. Podcasting gives the strategy of establishing yourself as an expert a whole new playground.

    Podcasting is the ultimate tool for reaching a fully-qualified target audience. A podcast is an audio broadcast published to the internet.

    The broadcast is delivered to subscribers via a feed, usually in an MP3 file format.

    For years consulting and service companies have realized that the way to a client’s heart is through information sharing. Be it through trade shows, conferences, seminars, newsletters, or free articles, providing useful information on a topic that potential clients are interested in grabs them – hook, line and sinker.

    When a prospect first subscribes to a podcast, they likely aren’t ready to buy products or services from the podcaster’s company. Chances are they are just getting their feet wet, searching for information. With useful information delivered via a podcast day after day, weekly or monthly, the receiver will realize the value of the expertise demonstrated. Thus, when they are ready to become buyers rather than browsers, the podcaster has the lead.

    As an advertising medium podcasts can be used just like a newsletter or press release. For instance, a tax consulting firm may publish a monthly newsletter giving updates on tax laws, information about tax shelters, tips for tax deductions and notification of available services. The newsletters will likely contain contact information and will encourage readers to contract the services of the tax consulting firm.

    A podcast can be used in the same way. The only difference is, the news and information is delivered via an audio broadcast rather than through an electronic or print newsletter.

    There are many advantages to podcasting. In comparison to other types of advertising, it is relatively inexpensive. Podcasts are delivered to a targeted audience, leave a lasting impression on subscribers and establish the provider as an expert in the field. Regularly published podcasts keep the provider’s name and contact information fresh in the minds of the recipients and vast amounts of business can be obtained as a result.

  • Steps in Getting Popularity Link: Increasing it Will Increase Traffic

    In this quick report I will tell you how you can gain link popularity for your website and at the same time your website will be receiving targeted visitors. Increasing your link popularity will increase visitors and you will sale more. For better result promote only one URL and not the entire website. Make sure you have search engine friendly meta tag and URL.

    Follow the steps below.

    Step 1. Search Engine and Directory Submission

    Submit your website to search engines and directories. For best result, it is recommended that you manually submit your website to search engines and directory to the right category. Most search engines and directories offer free submission.

    Step 2. Articles Distribution

    Create or buy articles with the keyword that you want to advertise. Example, if you have a payday loans website then you should write some articles about it or find someone who can write them for you. I do recommend that you submit about 50 articles related to the keyword that you are advertising. If you do not want to write the articles then for example go to http://www.freelancer.com and post a project asking for articles about the keyword that you are advertising. You must mention that the articles that you are buying are for redistribution. After you get the articles, that you will distribute, at the bottom of every articles you should ad the link of the website that your are promoting. See example below on the bottom of this article.

    After all your articles are ready to distribute then go to iSnare.com. They will submit your articles to a network of 1500 niche content sites. There you must buy credit to distribute your articles. 1 = $2 (ezinearticles.com is a free & popular option) You only need one credit per article. Also many websites are looking for articles to add to their own website, so you will getting a link back every time your article is posted to another website.

    Step 3. One Way Link Exchange

    In this step you will buy a membership at the IndexGuy.com link exchange. Link exchange is not a good practice, but you can buy this account because is like paying to directory to get your website added in certain category.

    Click http://www.isnare.com/distribution.php link to go to IndexGuy.com and shop for a membership. I personally recommend the Bronze Membership for $6.95 a month and you will get +3000 inbound links (This number is daily increasing).

    That’s it. Now you can wait to get listed at search engines and directories. Some search engine might take up to two months in order to list your website. But your popularity will build up with time. Just be patient.

  • Marketing Success Tip: Stay Focused

    When you are marketing online you are going to be constantly taking notes. You will be making to-do lists, and you will be consuming and sharing more information than you ever believed possible.

    I use to have my computer full of random text notes. No organization, no way to search it and just a horrible way to stay organized. it negatively effected my efforts when I was starting out. Organization was really one of my biggest struggles starting out and I believe it stunted my early revenue growth.

    Once a friend of mine directed me to Evernote though – that problem became old history.

    Evernote is the ultimate note taking and organizing tool online.

    It will allow you to keep track of all of your notes in one easily organized spot. You can then access your notes from any computer or any device. It will sync all of your devices so you have seamless access to your notes.

    It will also allow you to create great to-do lists. You want to organize your time better, create a to-do list in the morning and finish it! Evernote makes this ridiculously simple.

    You won’t believe how useful this software is until you try it. It doesn’t just let you keep notes and to-do lists – it also lets you search them. Now you can search all of your notes at once. No opening up 100 files and reading, you simply search by keyword, or general topic and all related notes will come up. I literally have shaved off HOURS per month using Evernote. I can now direct that time to more productive things – you know, things that put money in my pocket.

    Evernote also has an amazing feature that lets you take a picture of something, and any text in that picture will be readable by Evernote. You will be able to search these images base don the text within them. What does this mean? Well I know one internet marketer who now has a paperless office. All of his receipts and invoices are scanned as images into Evernote. If he needs to bring up any information, he can easily search these scanned forms.

    I don’t think I am a good enough writer to explain, just how helpful this tool has been. Check it out yourself here: *INSERT AFF LINK TO EVERNOTE*

    This is the first tip because starting out organized was high on all internet marketers list of tips.

  • Ebook Writing Essentials

    The hardest part of writing is the first sentence. When you look at the whole project, it seems like an impossible task. That’s why you have to break it down into manageable tasks. Think of climbing a mountain. You are standing at the foot of it and looking up at its summit vanishing into the clouds. How can you possibly scale such an immense and dangerous mountain?

    There is only one way to climb a mountain: step by step.

    Now think of writing your E-Book in the same light. You must create it step by step, and one day, you will take that last step and find yourself standing on the summit with your head in the clouds.

    The first thing you have to do, as if you actually were a mountain climber, is to get organized. Instead of climbing gear, however, you must organize your thoughts. There are some steps you should take before you begin. Once you’ve gone through the following list, you will be ready to actually begin writing your

    E-Book.

    Beginning Steps to Writing an E-Book

    First, figure out your E-Book’s working title. Jot down a few different titles, and eventually, you’ll find that one that will grow on you. Titles help you to focus your writing on your topic; they guide you in anticipating and answering your reader’s queries. Many non-fiction books also have subtitles. Aim for clarity in your titles, but cleverness always helps to sell books as long as it’s not too cute.

    Next, write out a thesis statement. Your thesis is a sentence or two stating exactly what problem you are addressing and how your book will solve that problem. All chapters spring forth from your thesis statement. Once you’ve got your thesis statement fine-tuned, you’ve built your foundation. From that foundation, your book will grow, chapter by chapter.

    Your thesis will keep you focused while you write your E-Book. Remember: all chapters must support your thesis statement. If they don’t, they don’t belong in your book. For example, your thesis statement could read: We’ve all experienced insomnia at times in our lives, but there are twenty proven techniques and methods to give you back a good night’s sleep.

    Once you have your thesis, before you start to write, make sure there is a good reason to write your book. Ask yourself some questions:

    Does your book present useful information and is that information currently relevant?

    Will you book positively affect the lives of your readers?

    Is your book dynamic and will it keep the reader’s attention?

    Does you book answer questions that are meaningful and significant?

    If you can answer yes to these questions, you can feel confident about the potential of your E-Book.

    Another important step is to figure out who your target audience is. It is this group of people you will be writing to, and this group will dictate many elements of your book, such as style, tone, diction, and even length. Figure out the age range of your readers, their general gender, what they are most interested in, and even the socio-economic group they primarily come from. Are they people who read fashion magazines or book reviews? Do they write letters in longhand or spend hours every day online. The more you can pin down your target audience, the easier it will be to write your book for them.

    Next, make a list of the reasons you are writing your E-Book. Do you want to promote your business? Do you want to bring quality traffic to your website? Do you want to enhance your reputation?

    Then write down your goals in terms of publishing. Do you want to sell it as a product on your website, or do you want to offer it as a free gift for filling out a survey or for ordering a product? Do you want to use the chapters to create an e-course, or use your E-Book to attract affiliates around the world? The more you know upfront, the easier the actual writing will be.

    Decide on the format of your chapters. In non-fiction, keep the format from chapter to chapter fairly consistent. Perhaps you plan to use an introduction to your chapter topic, and then divide it into four subhead topics. Or you may plan to divide it into five parts, each one beginning with a relevant anecdote.

    How to make your E-Book “user friendly”

    You must figure out how to keep your writing engaging. Often anecdotes, testimonials, little stories, photos, graphs, advice, and tips will keep the reader turning the pages. Sidebars are useful for quick, accessible information, and they break up the density of the page.

    Write with a casual, conversational tone rather than a formal tone such as textbook diction. Reader’s respond to the feeling that you are having a conversation with them. Break up the length and structure of your sentences so you don’t hypnotize your readers into sleep. Sentences that are all the same length and structure tend to be a good aid for insomnia!

    Good writing takes practice. It takes lots and lots of practice. Make a schedule to write at least a page a day. Read books and magazines about the process of writing, and jot down tips that jump out at you. The art of writing is a lifetime process; the more you write (and read), the better your writing will become. The better your writing becomes, the bigger your sales figures.

    In an E-Book that is read on the screen, be aware that you must give your reader’s eye a break. You can do this by utilizing white space. In art classes, white space is usually referred to as “negative space.” Reader’s eyes need to rest in the cool white oasis you create on your page. If your page is too dense, your reader will quit out of it as soon as their eyes begin to tear.

    Make use of lists, both bulleted and numbered. This makes your information easy to absorb, and gives the reader a mental break from dissecting your paragraphs one after the other.

    Finally, decide on an easy-to-read design. Find a font that’s easy on the eyes, and stick to that font family. Using dozens of fonts will only tire your readers out before they’ve gotten past your introduction. Use at least one and a half line spacing, and text large enough to be read easily on the screen, but small enough so that the whole page can be seen on a computer screen. You will have to experiment with this to find the right combination.

    Of course, don’t forget to run a spell and grammar check. You are judged by something as minor as correct punctuation, so don’t mess up a great book by tossing out semicolons randomly, or stringing sentences together with commas. (By the way, that’s called a “comma splice.”)

    Last of all: create an index and a bibliography. That’s it! You’ve written a book! Now all you have to do is compile and publish your E-Book online, and wait for download request from your website visitors!